We were blown away by the instant love, excitement and passion that poured into our community, and we’ve been touched by the number of you who have stayed with us right through to today. It was the middle of a pandemic and we were all locked down at home but our amazing team pulled everything together to bring Crayta to life. We originally launched on Google Stadia on July 1, 2020. We still believe this democratisation of game and virtual world creation is where the industry is headed but it’s with great sadness that we’re today announcing the closure of Crayta on all platforms, effective 4pm GMT (8am PT) on Friday, March 3, 2023. It was an ambitious vision but you, our creators and players, and all of the connections and community that have emerged are what makes Crayta such a special place. Apple Arcade has a good shot at locking in a significant number of gamers before other next-gen gaming platforms like Stadia reach the market, and it could become a major growth engine for the tech giant over the long term.Just over two and a half years ago we launched Crayta, born from our collective passion to empower anyone and everyone to build their very own games and share them with the world. The key takeawaysĪpple Arcade is just one of Apple's many subscription services - including Apple Music, Apple News+, and Apple TV+ - that will likely boost its services revenue to offset its dependence on iPhone sales.Īpple's services revenue rose 13% annually to $11.5 billion, or 21% of its top line, last quarter. Apple Arcade subscribers wouldn't face those issues. That might be fine at home, but users with sluggish wireless connections or mobile data caps wouldn't be able to stream their games on the go. However, it's a much smarter approach, since Stadia won't work without a stable high-speed internet connection of at least 10 Mbps. It doesn't require a high-speed internet connectionĪpple Arcade's system of unlimited downloads - which mirrors Microsoft's Xbox Game Pass and Electronic Arts' Access platforms - isn't a big technological leap forward like Google Stadia. Apple's head start in more markets, along with its lower price tag and sticky ecosystem, could cripple Stadia's ability to gain ground on iOS and Mac devices.

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